India has achieved tremendous growth in the use of cellular telephones, computers, smart phones, and social networks in the recent times. Along with it, the vulnerability to cybercrime is also increasing in the country. India is found to occupy the second place after the US in cybercrime activities. Symantec, in its Internet Security Threat report,… Read More »
Over 36,000 computers were used to spread malware across India in 2010, according to a report by the data security company Symantec. The report states that Mumbai contributed thirty-one percent to Bot infections. Pune accounted for one percent of Bot infected computers in the last year. A Bot or bot net is a compromised computer… Read More »
Internet is the most common source used for various business applications these days. In India too, there has been an increase in Internet penetration annually. Most of the claimed internet users (who have ever used internet) are getting converted to active internet users (who access internet at least once in a month). Also, people have… Read More »
It is known that marketing has a great significance in the growth and development of a business. Today’s marketing trends are related with the Internet. The marketing of products and services over the Internet is called as online marketing. It has various other names like web marketing, Internet marketing, search marketing, and e- marketing. Marketing… Read More »
In India, e-commerce is growing significantly year on year. Online advertising and purchasing has been increasing in India with increase in Internet penetration rate. The growth of e-commerce in the country is further expected to increase. However, certain major drivers like easy Internet access, Internet penetration growth, payment security, and increased brand trust promote its… Read More »
In India, Internet is fast becoming the popular channel for business. The year on year growth rate of the Internet is higher than other diverse media like TV, print media and others. The Indian Revenue Service states that in 2010, the Compound Annual Growth Rate (CAGR growth rate) for Internet was 37.3% whereas for TV… Read More »
The Common Service Centers (CSC) scheme is the initiative of Indian government, implemented throughout the nation, to provide support for enabling Internet penetration in rural India. The main objective of this scheme is to develop a platform that can enable government, private and social sector organizations to align their social and commercial goals for the… Read More »