Microsoft India has launched new Internet Explorer 9 version in 11 Indian languages including Assamese, Bengali, Gujarati, Kannada, Konkani, Malayalam, Marathi, Oriya, Punjab, Tamil and Telugu. This is not the first attempt from Microsoft, to get closer to Indian audience. Tools designed by Microsoft like Indic language input tool, phonetic keyboard that has language support,… Read More »
According to the ComScore, in India, seven out of ten Internet users are watching online videos and half of them use YouTube. On an average, these users watch 58 videos for a total of 5 hours in a month and the number of viewers is nearly the same as in UK and Brazil. ComScore found… Read More »
In the month of April 2011, Ministry of Information Technology and Communications issued new rules and regulations on Internet usage in India called as “IT rules 2011”. Many criticisms are being raised by Internet access providers and social networks, as severe threat is being posed by these rules to the freedom of speech. Since the… Read More »
By the launch of online portal ‘e-Post Office’, India Post, has now made it possible to perform postal transactions and tracking services online, just by sitting anywhere in the world and having access to Internet. The unique features of this online portal are, searching postal information, PIN code search, tracking of express and international shipments… Read More »
In India, Internet has clearly hit an inflection point. According to Google India, Internet user mark has touched 100 million by the end of 2010, making India, the third largest Internet market in the world. Out of these 100 million users, 40 million users were found to access Internet from office; each 30 million people… Read More »
Until recently, Indian consumers’ buying decisions were totally dependent on either sales people or family members or friends who would give feedback based on their experience. It is no longer so. Now most consumers prefer online reviews where experts and also other consumers share their experience on the products. In India, about 30 million people… Read More »
Online advertising is a form of promotion on Internet for communicating the message to attract the customers. Education sector is one of the major sectors spending on online advertising in India. Online advertising is classified into two types, the display (images or logos or text based images) and text ads. Upon clicking the display image… Read More »