User-generated content (UGC) is any content that is created by users or consumers of a product, service, or platform. This can include text, images, videos, reviews, ratings, comments, and other forms of digital media that are contributed by users. UGC is often created and shared on social media platforms such as Facebook, Twitter, Instagram, YouTube,… Read More »
One of the vital characteristics of a developed nation is its infrastructure. Cement is the most crucial element for its growth, and is hence a major factor behind the development of a country and its economy. India is the second largest cement manufacturer in the world and accounts for over 7% of the global capacity.… Read More »
Facebook Ads is a powerful campaign manager that helps you find new customers, grow your business, and connect with people interested in your products. Facebook Ads is a marketing platform for advertisers to promote their products on Facebook. With Ads, marketers can create both text and video ads, and organize them into campaigns that target… Read More »
There are many ways to reach audiences with digital marketing. Video advertising and banner advertising are the 2 major choices. Banner advertising vs video marketing is a hot topic, with a lot of people wondering: Which one is better for my business? Speaking from experience, video marketing is one of the best mediums to reach… Read More »
The digital platform is ruling the world. Today, digital media is the most preferred space for marketing communication. The sole motto of digital marketing is – ‘Conveying the right message to the right people at the right time. And digital platforms are the best medium to accomplish the goal. Multiple factors contribute to shaping the… Read More »
You may be starting a new product range in your industry or are considering replacing the old machine or starting a new manufacturing business – all these requirements will be direct step towards the procurement of new manufacturing equipment. Hence, choosing the right manufacturing equipment for factories may appear to be an overwhelming task. If… Read More »
Product engineering is a crucial part of the engineering that covers the entire process of manufacturing a product. Starting from the raw material stage and going to sales service. Product engineering focuses on all phases in a product’s life cycle. One of the primary objectives of product engineering is to bring out sophisticated work procedures… Read More »