Internet advertising has become popular nowadays throughout the world including India. According to the Internet World Stats 2010, there were over 10 crores of Internet users in India. On an average, Indians were found to spend 16 hours a week on the Internet. 4 crores of the users accessed Internet from their homes and 3… Read More »
Advertising the products and services is mandatory for achieving success and growth of a business. In this new technological era, the trends of advertising have turned to the Internet. Internet advertising is also being used by various Indian companies. A Biztech report stated the details of a survey conducted by various research companies in advertising… Read More »
Internet is one of the best channels for promoting brands, products and services. Nowadays, most of the businesses realized the importance of Internet advertising and most of the business people are showing more interest to spend on Internet than other traditional media for marketing. In India also, most of the businesses are shifting from traditional… Read More »
In India, the number of people using the Internet has been increasing these days. Broadband services in the country have promoted people to gain the access of Internet. Though Internet penetration is higher in urban areas, it is now slowly growing in rural areas of the country. The government, under Bharat Nirman, to cover all… Read More »
Online shopping has made the life easy. One of the greatest benefits of online shopping is the ability to read the reviews of products or services, given by experts or fellow-shoppers. This kind of opinions are most important when it comes to purchasing consumer electronics. A report given by the Nielsen Company on online shopping… Read More »
In India, mobile usage is increasing rapidly because of the cheap handsets and cheaper call-rates provided by mobile service providers. Nowadays, Internet is also provided with low cost by mobile service providers in India. Mobile Internet has shown immense potential in India. According to a survey conducted by the Opera Software and On Device Research,… Read More »
The number of Internet users in India has been increasing these days. However, this does not mean the development. The deadly problems of cybercrime have also been rising with lack of proper security adoption polices. McAfee and the Center for Strategic and International Studies (CSIS) revealed findings from a global report “In the Dark, Crucial… Read More »