State of Online Display Advertising in India
Posted by Search marketer in Internet India on 07. Jan, 2010 | 0 Comments
A viable Internet user base with healthy e-commerce transactions is a good sign for marketers to invest in online advertising. In India, Internet ad revenue account for only 3% of the total advertising market and is considered as younger and niche on volume basis. However, it is set to grow at a healthy pace of [...]
‘Install and Neglect’ Policy of Indian ISPs Hinders Internet Growth – 2009
Posted by Search marketer in Internet India on 15. Apr, 2009 | 0 Comments
Internet connectivity in India has decreased when compared to the wireless connectivity in 2007-08. According to TRAI report, the base of Internet subscribers in India has reached to 12.85 million in December 2008. This is very low compared to 101.10 million wireless data subscribers in India in the same month. This is because of the [...]
Growing Popularity of G-mail in India
Posted by Search marketer in Internet India on 19. Sep, 2010 | 0 Comments
Initially used as an internal e-mail client for the Google employees, G-mail – a web based free mail service from Google is now dominating the e-mail world in India. G-mail was launched on 1 April, 2004 with 1 gigabyte of storage capacity. However, the access to this service is strictly through invitations which are sent [...]
Most Major Online Only Events In India Failed In 2009
Posted by Search marketer in Internet India on 12. Mar, 2010 | 0 Comments
In the recent times, many Internet applications performance issues are raised in India. Keeping the various reasons aside, many online applications and online tests didn’t perform well. In 2009, election commission’s website server crashed for over two hours due to the huge traffic when the election results were announced. Conducting its first online test in [...]
Teething Problems Cause Under-development of Internet and eCommerce in India
Posted by Search marketer in eCommerce India, Internet India on 19. Aug, 2009 | 0 Comments
India as an emerging economy, is struggling to overcome barriers for development of Internet and eCommerce. The two biggest barriers for the growth of the broadband in India are affordability and the quality. Broadband in India is very expensive when compared to Western Europe and USA. Despite the 19% jump in urban domestic Internet usage, [...]